Sporting dark sunglasses, some sandals and mostly short sleeves, the assemblage at the Ritz-Carlton Sarasota’s posh Lido Key beach club was both happy testimonial and unapologetic promotional stunt.
In all, some two dozen elected officials and others filmed spots that will be cobbled into a YouTube video aimed at bolstering the area’s image.
“Our beaches are as beautiful as they’ve ever been,” said Richard Bradshaw, owner of the Comfort Inn and Days Inn hotels, on Clark Road, and chairman of Sarasota County’s Tourist Development Council.
“The water here is clear, clean and refreshing,” said Jim McManemon, the Ritz-Carlton’s general manager, to a background of beach strollers and pelicans fishing for a late breakfast.
But amid the pep rally atmosphere and the images of pure, green waters and foamy whitecaps, dark clouds formed and sounds of thunder rumbled off in the distance.
More symbolically, clouds may coalesce in the weeks ahead, as the gushing oil — estimated now to be as much as 3.8 million gallons daily by some scientists — meets summer hurricane season, beginning June 1.
Oil from the downed BP America rig Deepwater Horizon appears poised to move, flowing into the so-called “loop current” in the Gulf, according to satellite images.




PNW Auto ordered to pay the maximum fine under Oregon’s Unlawful Trade Practices Act